Stanley Cup Popcorn Maker
When the NHL called asking for a Stanley Cup popcorn maker ready to ship in time for Christmas we dropped everything to make it happen.
Our customer had the license and we had the product expertise and factory network.
I led the project, working closely with our factory to create a product that met our customer’s design and quality expectations while successfully navigating the NHL’s strict approval process in just five months.
The product launched right on time for Christmas 2013, backed by national TV campaigns that ran throughout the holidays and again during the NHL playoffs, giving it prime visibility with fans across the country.
In 2013, when the Chicago Blackhawks visited the White House to celebrate their Stanley Cup victory, a Stanley Cup Popcorn Maker was presented to President Barack Obama.
The moment generated widespread marketing buzz and significant social media attention.